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Place Branding for Small Cities: Building Global Appeal through Authentic Identity and Sustainable Growth
In Place Branding, small and medium-sized cities have unique opportunities to project themselves internationally, attracting tourism, talent
Leonardo Nieto
Nov 25, 20244 min read
Evaluating the Effectiveness of City Brand Strategies: A Comprehensive Analysis
Evaluating the effectiveness of city brand strategies is crucial in modern place branding. The article "City Brand Strategy Evaluation:...
Leonardo Nieto
Oct 21, 20242 min read
Visit Oslo's Bold New Campaign: A Risky Yet Fascinating Approach to Tourism
Oslo has done it again! The Norwegian capital is turning heads with its latest tourism campaign, one that’s as bold as it is brilliant.
Leonardo Nieto
Jul 31, 20242 min read
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