Frame the decision
Agree the question, decision-makers and available background information.
Strategic advisory
An outside perspective for better decisions.
I help leaders and teams assess positioning, communication and place-promotion decisions. I provide an external perspective to review proposals, compare alternatives and monitor a strategy already under way.
One-off or ongoing support
Advisory is useful when an organisation has a team, a process or a decision on the table and needs professional challenge. The work focuses on specific questions, material reviews and prioritised recommendations, through a single engagement or recurring sessions.
When this can help
- You need a second opinion before approving a strategy, campaign or presentation.
- The team needs help with priorities or inconsistencies.
- You want support to maintain strategic focus during implementation.
How we work.
Compare the options
Review materials and criteria, identify gaps and discuss implications for the team and the place.
Define the next step
Provide practical recommendations and agreed actions. Recurring support includes progress reviews and adjustments.
What the work can deliver.
- Critical material review
- Comments on agreed documents, messages or proposals.
- Prioritised recommendations
- Suggested decisions and the reasoning behind them.
- Working sessions
- Discussion with leaders and teams responsible for implementation.
- Action record and follow-up
- Next steps and periodic progress review when ongoing support is commissioned.
Deliverables, participation, format and timeline are agreed in the project proposal.
A clearly defined scope.
Advisory guides decisions about existing work. Research from scratch or development of a complete strategy is a separate consultancy project. Format, frequency and availability are agreed at the start.
Relevant experience
Institutional and consulting experience
My experience at Invest in Bogota and with promotion organisations informs my understanding of institutional constraints, coordination and everyday strategic decisions.
More about my experience →Questions about this service.
Can this be a one-off consultation?
Yes. We can focus on a specific question or material, agreeing the background information and expected result beforehand.
Can you work alongside our provider?
Yes. We can establish a review and advisory role with clear responsibilities for your team and partners.
Let’s work together
What does your place need next?
Tell me about your organisation, the challenge and your timeframe. We can explore the most useful scope, format and next steps.